Actually, very little writing is required. You're only required to set up these three items on your Leadership Page:
1) Greeting
2) Best Tip
3) Recommendations
Your greeting can be just a couple sentences (and feel free to use parts that you like from the LP sample page HERE: www.sfimg.com/Resources/Leadership?id=11439709. Likewise, your Best Tip can be very brief. Just state in plain language your best tip for your affiliates. For recommendations, you need only check a few boxes and enter a few product ID numbers.